Blog | Baby Teething Toothbrush | Brush-Baby

  1. Hickory Dickory Dock, it’s nursery rhyme o’clock!

    Twinkle Twinkle Little StarNursery rhymes have been used for both cooing our children to sleep and entertaining them in playgrounds for as long as anyone can remember, but which are the most used? To celebrate last week’s National Nursery Rhyme Week, we thought we would find out what the top 5 in the UK are!

    With over 200 applicants for our recent competition, there was a clear favourite, but it might not be what you thought! In order of preference, our audience chose:

    1. Twinkle twinkle little star
    2. Incy wincy spider
    3. Hickory dickory dock
    4. Humpty dumpty
    5. Row, row, row your boat

    Although these are all classic choices, it may surprise some to see that old favourites like, Baa, Baa, Black Sheep, Ring a Ring o’ Roses or Pat-a-cake, Pat-a-cake, Baker’s Man – didn’t make the top 5!

    Whilst they are all still very well-known songs that have been sung for centuries, for the younger generations these 5 are the ones that have risen in their favour!

    So make sure your children are well-versed in these much -loved rhymes, so they can sing along with all their friends when they get to the playground!

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  2. Did you celebrate National Women’s Entrepreneurship Day?

    Dominique TillenLast week celebrated National Women's Entrepreneurship Day, and seeing as our founder, Dominque Tillen, has been recognised as one of the UK's leading 'Mumpreneurs'; we thought what better way to celebrate than sharing her story!

    Dominique’s entrepreneurial journey all started when she became a mother to a little girl who chewed her toothbrush.

    Dominique became keenly aware that chewing a normal child-sized toothbrush really wasn’t doing very much for her little one’s oral health, so she began looking for products that suited her daughter's behaviour more.

    When she couldn't find anything out there other than a toothbrush…Brush-Baby was born!

    First, Dominique consulted her sister, a dentist, to explore what types of product would work best for cleaning little people's teeth and gums. Dominique's research inspired an innovative range of dental products, designed specifically for babies, toddlers and young children; which really took into account their oral development and behaviour.

    5 years later and Brush-Baby has gone global; with our early years dental range now available across Europe, North America, Russia, Africa and Asia.

    We are really proud of the work Dominique and Brush-Baby have done to raise awareness globally about the importance of good oral health in children, but there is still a long way to go! In the UK alone, tooth extractions are still the number one reason children are admitted to hospital for general anaesthetics and nearly 40% of children still don't visit a dentist at least once a year.

    Looking to the future, Brush-Baby's mission is to ensure that early years dental care doesn't have to be a struggle for parents. It should be stress-free, fun and dare we say it, even cool!

    So we say a big thank you to Dominique on this National Women’s Entrepreneurship Day. What started as her small idea, has grown into a global dental revolution that keeps us and our little ones smiling every day!

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  3. See you at Nannypalooza!

    NannypaloozaBrush-Baby are really busy this autumn with lots of exciting events. One we are particularly excited to be attending is Nannypalooza on 25th – 26th November. The event gathers together nannies from all across the UK, to develop their knowledge around how to look after our little ones.

    Spread over the course of a weekend, attendees will have access to workshops, speeches and networking opportunities, all designed to impart the latest insights around child care.

    Naturally, teething and children’s dental care plays such a prominent role in our little ones’ lives that Brush-Baby founder, Dominique Tillen, has been asked to share her knowledge and convey the importance of addressing dental hygiene even before children have teeth – a topic you’ll already know she is passionate about!

    Dominique will be showcasing the benefits of oral cleaning products designed specifically for infants to under 5s. She will also demonstrate how to care for gums during teething; reviewing a range of options, including Chewable Toothbrushes and using xylitol DentalWipes.

    A few tickets are still available, so if you are working as a child caring professional and want to continue your learning, head over to their website to book yours. We can’t wait to see you there!

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  4. We’re keeping teeth scare-free this Halloween

    HalloweenWe all know that Halloween is a well-known time for over-doing the sweet treats, so here at Brush-Baby; we thought we would try to help avoid a dental-scare this year.

    In a bid to encourage our little ones’ to remember their teeth at this sugary time of year, our team, along with a few of our loyal teeth enthusiasts, gave out some of our dental-care products instead of the usual sweeties to treat all the trick or treaters that came to our doors.

    Although we knew receiving anything but a handful of sugar was going to seem a bit ghoulish… we think everyone will thank us in the long-run…especially the parents!

    We gave out a range of our FlossBrushes as well as charts and stickers to encourage everyone to remember their teeth amongst all the sugary fun.

    A big happy Halloween to everyone that came to our doors, we do hope you enjoy the free products that will last a lot longer than just the night!

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  5. The terror of tooth decay

    Anna MiddletonHalloween is around the corner which means that supermarket shelves are stocked with costumes, decorations and most of all, sweets. However, it’s also important that we do everything in our power to help avoid dental decay, especially when it comes to our loved ones.

    This is a key time to deliver some important messages, especially after recent news from the Royal College of Surgeons, which indicated that tooth extractions for pre-school children have surged by 24% in just 10 years. With horrifying facts like this, perhaps it’s not the costumes we should be fearing this Halloween. This astronomical number is not only unacceptable, but it’s also easily avoidable.

    Increased sugar consumption combined with ineffective and unsupervised brushing are the leading factors to the dental health crisis currently happening in the UK and as Halloween quickly becomes a permanent date in our calendars, more children will be capitalising on the opportunity to eat their favourite junk food.

    Whilst these statistics might be terrifying, parents can still keep the fun in Halloween by allowing little ones to enjoy sweets wisely. Here are some tips on how to avoid the possible terror of tooth decay this season.

    1) Most people don’t realise it’s not the amount of sugar we eat but how often we eat it that has an effect on our teeth. The most important thing to remember is to eat all sugary foods during meal times and not to eat more than three sugary snacks per day. Give children one sweet treat for dessert immediately after lunch and dinner to keep teeth healthy.

    2) Brush twice a day, once in the morning and again at bedtime, and always supervise children, especially those under seven. Make it fun for them by using a Halloween-themed sticker chart to mark when they’ve completed brushing. Ensure children brush for two minutes each time to beat nasty plaque. Have an egg-timer to keep on track and challenge your little ones to run out the clock.

    3) Toothpaste can be magical if you use the right kind. Children over seven should use toothpaste with 1350-1500ppm of fluoride whilst those under seven should stick to no more than 1000ppm of fluoride. Remember, young ones only need a pea-sized amount of toothpaste. Encourage them to spit out excess toothpaste but not to rinse with lots of water because it will wash away the fluoride, making it less effective.

    4) Visit the dentist or hygienist regularly, beginning when your child’s milk teeth appear. This will help children to become familiar and help prevent decay and identify any risks from an early age.

    Author: Anna Middleton, Dental Hygienist, London Hygienist

    London Hygienist

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  6. You’re invited to the #BrushBabySleepover

    Brush-Baby SleepoverAre you awake most nights with a teething baby? If so, we would like to invite you to the Brush-Baby Sleepover on Saturday 28th October starting at 10pm.

    We know how straining it can be on mums and dads who are awake with a sleepless or teething baby on the night shift, so our dedicated Brush-Baby team will be by your side to answer your questions (and prayers!). Whether you’re on the search for teething tips, looking to share your night shift stories or simply want someone to tweet to, who knows what you are going through, we’ve got your back.

    To RSVP your attendance at our sleepover, simply follow @brushbabydental on Twitter and use the hashtag #BrushBabySleepover at any time during the night. Our team are willing and waiting to help.

    Don’t forget to bring your jammies, fluffy slippers and plenty of caffeine. See you at 10pm!

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  7. We’re finalists for a Dental Industry Award!

    Marketing Campaign of the YearEveryone at Brush-Baby is thrilled to announce that we are finalists in the 'Marketing Campaign of the Year' category at this year's Dental Industry Awards!

    The Dental Industry Awards is a chance for the sector as a whole to acknowledge the great and the good across the industry - so we couldn’t be happier to be a part of them this year!

    It’s down to the great work of our 'Mums & Gums' campaign that we have been shortlisted for this year’s awards. Our campaign mission was to raise awareness amongst parents about the importance of infant dental care, and we are very proud to have our efforts nationally recognised by industry professionals!

    The ceremony is being held on the 17th November, where the winners will be announced. So stay tuned to hear how we get on and hopefully Brush-Baby will be successful on the night! Wish us luck!

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  8. Award winning dental care… in the bath!

    Boots Maternity & Infant Awards (Ireland) 2017We are very excited to share that we were awarded a silver award for ‘Best Bath Time Product’ at Boots Maternity & Infant (Ireland) Awards on Friday! It’s an absolute honour to be recognised by Boots for our Brush-Baby products!

    So it’s a HUGE thank you from us to everyone who voted for our now award winning Dental Wipes! We couldn’t do our work without you and hope that everyone continues to enjoy our products as much as we do!

    We attended the winners’ party in Dublin where the very best products and services in the industry were celebrated. We couldn’t be happier to be part of this prestigious awards ceremony where all entries are voted, tested and approved by parents, for parents. 

    If you’re interested to see all the best products and people who won alongside us, you can catch some of the event on the (RTÈ) Today Show! Tune in and pick up on the best products available to you as a parent. Once again, a big thank you from us!

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  9. Meet us at The Baby Show 2017 – and win a prize!

    The Baby Show 2017

    Brush-Baby are delighted to be exhibiting at The Baby Show 2017 from 20th-22nd October at Olympia London, and we’d love to see you there!

    The Baby Show is the UK’s biggest pregnancy and parenting event with over 200 exhibitors, and we’ll be on-hand all weekend to showcase our amazing baby-friendly dental products, and give you top tips for keeping your little ones’ pearly whites clean and healthy!

    Say Hi and Win your My FirstBrush!

    Make sure to come over and say hi to us at our stand, number E85! We’ll be offering a My FirstBrush to each of the first 50 visitors who make their way to the Brush-Baby stand on each of the 3 days of the exhibition!

    Teething Clinic

    Over at the Brush-Baby stand we’ll have our teething expert, Anna Middleton, primed and ready to answer all your teething-related questions on the Sunday. The fab hygienist really knows her stuff and will offer advice and guidance on how you and your child can get through this phase as painlessly as possible!

    Win a pair of Baby Show Tickets (worth £40)

    Everyone loves a freebie! We’re offering 6 people the chance to win 2 x Baby Show tickets. Each ticket is worth £20 and you can bag two for free by guessing how many blue buttons are in the Brush-Baby jar! Click here to enter the competition and see if you can win!

    We will also be offering 35% off the on-the-door ticket price when you quote “BRUSHBABY” at the checkout. So either way you’re winning if you come to the event through us! To get your discounted tickets click here.

    Don’t Forget Your Product Discount!

    If that wasn't enough, we are also offering a 10% discount on all of our products at the show, as well as a free Brush-Baby hand mirror with each purchase of a Brush-Baby Electric Toothbrush too!

    Show Us Your Smile Competition!

    Finally, we will be holding a ‘Show us your smile’ competition at our stand on each day of the show. Come along and get your picture taken – the best gleaming smile picture will be chosen each day and win £50 of Brush-Baby goodies… WOW! 

    We’ll also be sending you your photos, so be sure to tag us in your posts from the day on Twitter, Facebook and Instagram! We can’t wait to see you there!

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  10. Dental checks by age one for everyone!

    Dental Check by OneWe are thrilled to see the Dental Check by One campaign by the British Society of Paediatric Dentistry (BSPD) launch this month! The campaign aims to educate the UK population about the importance of organising a dental visit at the age of one for your little one, and we heartily agree!

    Unfortunately, the campaign is a response to a dramatic increase in young children being admitted to hospital for tooth extractions under general anaesthetic. This is entirely preventable and the BSPD feel that educating the nation is the most effective way of reducing these numbers in the future.

    Since launching on September 22nd 2017, the campaign has already attracted national media support; with the Chief Dental Officer, Sara Hurley, fronting the campaign on BBC News recently.

    As you’ll already know, this is a cause very close to Brush-Baby’s heart, so we are really keen to get behind the campaign and are hopeful that it will inspire real change around attitudes towards oral care for our little ones.

    If you want to get involved or learn a bit more about the Dental Check by One campaign, head over to the BSPD website.

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